{"id":10566,"date":"2025-01-16T19:26:35","date_gmt":"2025-01-16T13:56:35","guid":{"rendered":"https:\/\/www.sabguru.com\/en\/?p=10566"},"modified":"2025-01-16T19:26:35","modified_gmt":"2025-01-16T13:56:35","slug":"jk-lakshmi-cement-re-invents-itself-as-a-future-ready-brand","status":"publish","type":"post","link":"https:\/\/www.sabguru.com\/en\/jk-lakshmi-cement-re-invents-itself-as-a-future-ready-brand\/","title":{"rendered":"With \u2018Soch Karo Buland\u2019 Campaign, JK Lakshmi Cement Re-invents Itself as a Future-Ready Brand"},"content":{"rendered":"<p><strong>Jaipur|<\/strong> JK Lakshmi Cement (JKLC), one of India\u2019s leading cement manufacturers, unveiled its refreshed brand identity with the launch of its new campaign &#8216;Soch Karo Buland&#8217;. The campaign captures JK Lakshmi Cement\u2019s vision of inspiring bold aspirations while celebrating the cultural and emotional importance of owning a dream home.<\/p>\n<p>By repositioning itself, the company aims to align its offerings with the evolving needs of its customers, re-affirming its commitment as a trusted partner in shaping spaces where dreams become reality.<\/p>\n<p>Shrimati Vinita Singhania, Chairperson &amp; Managing Director, JK Lakshmi Cement, said, \u201cFor generations, JK Lakshmi Cement has been more than a provider of building materials; it has been a partner in creating homes, memories, and legacies. This repositioning is not just a shift in our image, it\u2019s a reaffirmation of our commitment to building lasting value for our customers and stakeholders.\u201d<br \/>\nSharing his thoughts, Shri.<\/p>\n<p>Arun Shukla, President and Director, JK Lakshmi Cement, said, \u201cOur campaign, &#8216;Soch Karo Buland,&#8217; embodies our philosophy of building aspirations and trust. Through this repositioning, we aim to align with the evolving needs of our customers, combining innovation, sustainability, and delivering customer-centric solutions. As we move forward, we aim to not only build structures but also contribute to creating enduring legacies.&#8221;<\/p>\n<p>JK Lakshmi Cement&#8217;s new identity reflects its strategic focus on sustainable growth and customer satisfaction, with a goal to achieve 30 million metric tonnes of capacity by 2030. The repositioning emphasizes the company&#8217;s commitment to sustainability, highlighting its responsibility towards the environment and future generations.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jaipur| JK Lakshmi Cement (JKLC), one of India\u2019s leading cement manufacturers, unveiled its refreshed brand identity with the launch of its new campaign &#8216;Soch Karo Buland&#8217;. The campaign captures JK Lakshmi Cement\u2019s vision of inspiring bold aspirations while celebrating the cultural and emotional importance of owning a dream home. By repositioning itself, the company aims [&hellip;]<\/p>\n","protected":false},"author":17,"featured_media":10567,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[3],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>With \u2018Soch Karo Buland\u2019 Campaign, JK Lakshmi Cement Re-invents Itself as a Future-Ready Brand - Sabguru News English<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sabguru.com\/en\/jk-lakshmi-cement-re-invents-itself-as-a-future-ready-brand\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"With \u2018Soch Karo Buland\u2019 Campaign, JK Lakshmi Cement Re-invents Itself as a Future-Ready Brand - Sabguru News English\" \/>\n<meta property=\"og:description\" content=\"Jaipur| JK Lakshmi Cement (JKLC), one of India\u2019s leading cement manufacturers, unveiled its refreshed brand identity with the launch of its new campaign &#8216;Soch Karo Buland&#8217;. 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